Before I started this course I thought that a good blog post was a well-written one. Two months later I realized that although it’s important, it’s not enough.
When writing a blog post we must take into consideration few things. First, people get annoyed by long paragraphs. That’s why it’s important to be brief and keep the paragraph short. It wasn’t showed in one of the blog posts I’ve considered ‘How I Got 6.2 Million Pageviews and 144,920 followers’ by Ali Mese. Secondly, always keep in mind that your followers may read your blog post on the phone. As a follower, I wouldn’t bother too much to slide down the page. Indeed, to be honest I’ve just read half of the blog post.
Sincerity is another important element. It helps you to establish a good relationship with your followers. It’s essential to meet their expectations, and this blog post has definitely failed to meet mine. I felt disappointed as it starts with the sentence ‘I will get straight to the point’ but he actually doesn’t.
Most important, never underestimate the importance of images, keywords and/or hyperlinks. Although it’s a quite long blog post, thanks to these elements Ali Mese managed to make his blog post more engaging for the readers.